denise: Image: Me, facing away from camera, on top of the Castel Sant'Angelo in Rome (Default)
Denise ([staff profile] denise) wrote in [site community profile] dw_news 2009-05-07 08:26 am (UTC)

We thought about it, took a look at the numbers, took a look at the latest poll in [livejournal.com profile] paidmembers, and decided to make the gamble that the people who'd be paying us just to create a style would likely also be the type who'd buy one month of paid time at $3 and then let it lapse. Looking at our numbers from the first week post-launch (which we'll be posting more about in [site community profile] dw_biz as soon as we get our better stats module committed), we decided that even if half of the people paying us $3/1 month were doing so only to customize (not to create an account without an invite), it wouldn't seriously impact our bottom line.

Basically, we're gambling that the benefit we'd gain from people being happy that they could completely customize their journal here (thus making them more likely to want to fiscally support us down the line) would outweigh the potential loss of revenue.

Post a comment in response:

From:
Anonymous( )Anonymous This account has disabled anonymous posting.
OpenID( )OpenID You can comment on this post while signed in with an account from many other sites, once you have confirmed your email address. Sign in using OpenID.
User
Account name:
Password:
If you don't have an account you can create one now.
Subject:
HTML doesn't work in the subject.

Message:

If you are unable to use this captcha for any reason, please contact us by email at support@dreamwidth.org


 
Notice: This account is set to log the IP addresses of everyone who comments.
Links will be displayed as unclickable URLs to help prevent spam.